Product Designer | MD User Experience | Illustrator by hobby
Silverbox_
[The ask_] Branding design with a whole new language for a new start-up that develops optimization processes for HR teams and the agriculture sector.
+ A landing page to welcome clients, provide information for the business and give visibility to the company's achievements.
[The Role_] Brand designer, UX and UI.
[The Timeline_] On going.
The client_
Silverbox is a company that combines the implementation of software technology, data analysis, and mathematical modeling with the commitment to meet and exceed the improvement objectives of our customers.
The challenge_
Something from scratch - how to guide the client in a very open-ended request with little knowledge of branding, design, and marketing.
The process_
Design a complete style guide - some iteration on the concept: a box containing several products that focus their purpose on the study and optimization of the process.
Develop a complete style guide - digital branding for early purposes to develop the brand that will live in technology environments.
Finding the set of color propers and dynamic a vibrant brand that aims to speak to how technology and process can impact the human process is a good way.
Create benchmark and wireframe process to land with the client on the purpose of the landing page and the objective for the business. What do they want to achieve through the landing?